ou are a bride to be. You have a wedding soon. You have vendors to book, invitations to send, and cakes to taste. You have a lot to do, but when you’re finished you have a deep breath and a stiff drink awaiting you. We know that planning your wedding is ultra stressful and the less you have to worry about, the closer you are to that drink. So we thought we would weigh in on what we know and try to alleviate some guesswork leading up to your big day.
OK, we know you need flowers at your wedding – that’s a florist, we can’t help there. You might book a band – we could suggest M C Hammer? (You probably shouldn’t listen to us). You will almost certainly hire a photographer, in which case we can make a few great recommendations. But what about hiring someone to capture your day through sight AND sound? Someone who will turn your day into the next Sundance Official Selection? What about booking a videographer?
The Wedding and Event Videographers Association reports that:
“Prior to their weddings, barely 50% of the brides listed videography as a Top 10 item. However, after the weddings the emphasis changed dramatically. A whopping 79% of the brides placed videography among their Top 10 items for wedding planning.”
You might think this statistic is rubbish if you simply cannot picture your wedding videographer
day without a video… and we are inclined to agree with you. Sadly, however, this stat is true, and we can’t help but think part of the reason for it being true is that brides struggle with how to choose a wedding videographer. Understandable.
Here are ten things that are paramount when selecting a videographer. We hope they breathe new life into your understanding of wedding videography and ultimately help you find a videographer that’s right for you.
1. NO, see this is how we do it… what were you thinking?
The first and most important thing when selecting a videographer is finding out if their style matches yours. There are two major styles of shooting and editing a wedding video: documentary and cinematic. In a nutshell, documentary is a “hit record” mentality and cinematic is an “artistic” mentality. More literally, from a documentary standpoint, your wedding video might end up being a couple of hours long and very “as it happened.” With a cinematic style, your wedding video might be twenty minutes long and feature a more exciting pace, more stylized shots, and a more artful pairing of those shots with the music. Neither style is right or wrong they are simply different. The end of this article has a link to a great little quiz to help you determine which side of the fence you are on.
Even after you choose sides, you still need to dig into a company’s body of work. Let’s say you choose a cinematic edit. (We hope you do!) Every individual company will have their own style in which they tend to shoot and edit. Which leads us to our next two points…
2. Check Out ALL of Everything I Have Here.
This should go without saying, but if you’re going to hire a videographer, you should see samples of their work. Nobody would expect any sane person to sit down and watch ALL of a company’s videos, but watching more than a couple of them is not a bad idea. After watching 4 – 5 videos (3 – 5 minute highlights is what we are talking about here… this will only take about 20 minutes of your time), you will get a sense of how the company shoots and edits. Many companies have professional looking images, but you’ll need to watch the videos themselves to get a feel for their film editing abilities. Everwedd.com sums it up: